Wednesday, July 22, 2009

Choices, choices...the new Coca Cola Freestyle

Futuristic, 100-flavor Coke dispenser tested

Another little detour out of my kitchen (it's been pretty quiet lately). I saw it in the paper this morning, I couldn't resist. Coke is testing a new dispensing machine that will offer up to 104 flavor combinations by adding flavors to its regular fares (Cherry Coke anyone?). Orange Coke for example is a new flavor in the US. Apparently it was previously marketed in Russia. Was it a clinical trial ???
Of course technology is taking over. Dispensers are all linked to Coke, uploading consummers' preferences daily. Yes, Big Brother is watching and will likely respond to your pleasure senses in kind.
If you want to see it with your own eyes (and taste/test it), head out to Jack in the Box along Route 78 in North San Diego County.

What do I have to say about all this? 104 flavors are not going to help with ADD.

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